When you are trying to make money off of the articles on your website, it is important to effectively promote your site so that you will attract customers and you can see just what a good quality web site you have. There are several ways to market and promote your website, one of which is, however, advertising banners
That Banner can do for you
Banner ads can help bring visitors from others sites to your own. Although monthly fees can be expensive to advertise on high traffic sites, in the end it may be cheaper and / or a faster way to start seeing significant revenue from your website efforts, rather than waiting for SEO techniques to bring your own site in the top results of search engines. Aside from paying to advertise on another site, there are also free banner exchanges to choose from. We will look at the pros and cons of each banner advertising method below
Free Banner Exchanges
Free banner exchanges are when you and other evaluation sites Each banner others. Their banner will go on your site and your banner will be making their own websites. Although this option is free, there are two main problems with it. First, if you want your banner on a significant number of sites, it will mean cluttering your site with these banners. This could also you in the foot if you run an affiliate website because, instead of clicking on your affiliate link, visitors can click on the flag of your link exchange. Second, you have to be very careful about the types of sites that you exchange banners with. Some sites like to gather a lot of banners so that they can be a directory or portal site and must not have any real content. These "banner farms" or "link farms" will do nothing positive for your site and, in the meantime, you will be bringing them potential traffic
Banner paid
As we saw above, paid banner cost money, but end up paying if you choose the right ones. You must ensure that the site produces the amount of traffic that they say and that they have your ad placed in a way that invites visitors to click without being too pushy. You also want to choose a site that does not house too many other banners on the same page as yours or that there are no competitor links on the same page
All in all, banner ads can end up being profitable for you site if you go about it the right way. If you decide to check out banner advertisement as a marketing avenue, be sure to keep the above tips in mind
